Liquid Death and Garage Beer are launching an original campaign titled 'We Want Your Pee' to encourage Americans to send their urine to data centers. This initiative aims to reduce water consumption

Liquid Death and Garage Beer are launching an original campaign titled 'We Want Your Pee' to encourage Americans to send their urine to data centers. This initiative aims to reduce the water consumption of data centers, often criticized for their environmental impact. The humorous advertisement features Jason Kelce, who invites the public to participate in this unusual collection while raising awareness about the importance of water.